From Market to Online Marketplace: The Linden Market launches New Online Marketplace
The Linden Market was born in a suburban backyard in Linden, Johannesburg; where big dreams do come true!
Four times a year, something very special happens in the northern side of Johannesburg. Hundreds of makers, creative entrepreneurs, food stalls & entertainers set-up for The Linden Market. The market takes place at the beautiful Botanical Gardens in Emmarentia, and welcomes thousands of local-loving shoppers.
Over the past 8 years, the market has grown from a small backyard market, to be one of the biggest, and best supported markets in Johannesburg.
Every trendy Jozinite has The Linden Market dates saved in their calendars. It is a unique, family & fur-baby friendly affair where there is something for everyone! At the market you can fine 150+ local stalls, street food, craft drinks, live music, kids activities, B+M Date-a-Dog, Yoga in the Park and more…
Creating more channels and opportunities for Creative entrepreneurs in South Africa
The Linden Market platform is a launch-pad and great source of revenue for hundreds of talented creative entrepreneurs. Some of who have even gone on to become very successful in the South African retail space.
The team behind the Linden Market, we have a mission to empower creators and makers, so they can make a living off their passions, and spread entrepreneurial optimism in our communities and country. We do this by creating a successful & attractive market that is inclusive, vibrant, promotes curated makers, innovative and distinctly authentic & unique products.
We realised that there is so much more we can do to support local creative entrepreneurs more than 4 times a year. It is this sentiment that led us to exploring more channels and opportunities.
We have been working on our online platform as a natural next step to bring participating makers and shoppers together in a digital shopping environment throughout the year.
We love our country, our community, and the people in it!
The Linden Market launches new Online Marketplace: Taking Local Makers Online (from market to online marketplace)
We are beyond excited to launch our first phase of TLM.O. (The Linden Market Online) marketplace.
Our latest endeavour has been to help take makers online with the development of our online marketplace. We have been working on our online platform as a natural next step for our participating makers and entrepreneurs to be able to sell to a captive audience that appreciates and supports everything local. Shoppers are now able to access unique and authentic products from anywhere in the country and at the convenience of their own time.
Our approach remains the same as with our field market, we identify, curate and help makers make the leap to sell through platforms we build, promote and grow, in order to create the best opportunities for makers possible.
Makers sign up for a shop within a shop concept, and have full control over their stores on our marketplace. When buying from TLM.O, you are buying directly from a Maker, with our team’s support.
This is new & exciting territory for us, but we are thrilled to finally get our online marketplace out there, and build a new successful channel for small to medium enterprises in the creative, maker space.
Please help share your beautiful and unique finds, support local makers, and we will see you online and hopefully at the next market too! (Save the 2023 dates in your calendar)
With Market Love,
The Linden Market Team
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